Indiville Merchandize Pvt. Ltd.
Winner of India 500 Startup Awards 2023
Indiville Merchandize Pvt. Ltd.
Winner of India 500 Startup Awards 2023
Details
Indiville Merchandize Pvt. Ltd.
Private Limited Company
Apparel & Garments
Clothing Apparel
2020
95+
West Delhi
New Delhi - 110020
Delhi
Introduction
Envisioning to organise a previously unorganised industry, House of Chikankari provides an assurance of authenticity of the handmade craft of Chikankari and guaranteed quality.
Their vision is to re-instill the pride of artisans in their exquisite craftsmanship and sustain it to provide economic and social empowerment to artisans' households.
They are striving tirelessly to make India's heritage craft of Chikankari a household essential and take Lucknow to the world.
CEO & Co-Founder Details
Aakriti Rawal
BSc Economics and Business, King’s College London , MSc Strategic Marketing, Imperial College London
Aakriti Rawal is a young and passionate entrepreneur who embarked on a journey in August 2020 with her mother, Poonam Rawal, who expressed her concern for an artisan she knew. It was during the pandemic that Aakriti was introduced to the art of Chikankari, a delicate and intricate embroidery style from Lucknow that has been passed down through generations of artisans in her family.
Aakriti's education at King's College London and Imperial College London equipped her with the skills and knowledge needed to make a difference. With her mother's passion and her marketing expertise, they set out to create House of Chikankari to showcase the beauty of this embroidery style from Lucknow to the world.